The girlfriend and I went to watch the amazing Slumdog Millionaire on Saturday night. I'm going to sound like quite a sad-o, but one of my favourite parts of going to the cinema is watching the ads before the movie starts. So the ads started, there were a few crappy ones, a couple funny ones and then a new NHS ad screened. It's been a while since I've seen such a graphic and hard-hitting ad. And the response from the audience was noticeable. People just felt down right sick and uncomfortable. I don't think anyone tucked into their popcorn or sweets for a while after.
Watch it here. Just make sure you're not having your lunch.
It certainly got the point across to me.